Cogentis Pty Ltd

WEBSITE MARKETING STRATEGIES & SEARCH ENGINE MARKETING SERVICES

15th of October 2004

Accessibility, Web sites and Australian Law

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Tim Berners-Lee, (now Knight Commander, Order of the British Empire (KBE), as awarded in the Queen’s 2004 New Year’s Honours list) W3C Director and inventor of the World Wide Web said:

“The power of the Web is in its universality. Access by everyone regardless of disability is an essential aspect”

Web accessibility is an important issue which many graphically inclined web designers dismiss - to their clients detriment - as ‘too limiting to their creativity’. But one of the core commercial issues of accessibility is that if you make a web site that is accessible to text based browsers - the same style of browser that is used with a speech synthesizer, or braille reader, by the visually impaired to surf the internet - then you have also built a site that will be easily indexed by search engines. In Australia, its not only ‘good business’, and ‘good practice’ - its actually the law!

Continue reading Accessibility, web sites and Australian Law

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